3 Things You Can Learn From an Insurance Comparative Rater

Traditional independent insurers have struggled to adapt to today’s online shopping environment. Customers expect quick quotes online and want to be able to make informed decisions. Fortunately, there are solutions for customers that can also benefit your business. Cloud-based ratings platforms can qualify customers and reveal important data, which can enable your agency to make smarter decisions and react faster to market trends. Here are just a few things you can learn from an insurance comparative rater.

3 Things You Can Learn From an Insurance Comparative Rater

1. Know Who’s Interested

With the traditional model, you have your own rating software but no way of knowing who’s interested unless clients contact you directly and provide the information you need. As more customers turn to online aggregators to receive multiple quotes in seconds, you run the risk of being left behind. When you switch to a cloud-based comparative rater, your software runs in the cloud and responds to input in real-time. If a client visits your site, you’ll know right away.

As our platform collects data, you’ll be given all the information you need to close the deal and provide follow-up service to your clients. Your potential clients won’t be a mystery anymore.

2. Understand the Marketplace

Knowing your customers is important. But even more important is knowing what the market is up to. When a shopper enters their information into our platform, they receive quotes from multiple companies. However, you can also see who they are likely to be approved by and the quotes the customer received. This can help you to negotiate a better deal or identify a product that your customer might be interested in.

This information is also extremely helpful for your marketing. When you can reliably provide customers with more options, they’re more likely to trust your judgment and rely on your advice.

3. Get the Latest Information

One of the biggest headaches for traditional insurance agents is manually inputting information about potential clients to get quotes. Our database is constantly being refreshed with the latest information. When you combine that data with the information clients provide to the platform, you not only get fast quotes, but you also get reliable data to shield you from risk. We track every home in Florida and ensure our data is never older than 30 days.

Best of all, you have access to the latest information regardless of where you are. With a cloud-based system, you don’t have to be at your desk or using the company laptop with proprietary software installed. You can access the platform from any device as long as you have internet access, meaning you can always get the information you need.

Make Decisions Faster

When you see the wealth of information and data provided by a cloud-based platform, it’s easy to see why more traditional agencies are making the switch. You can make decisions faster and help your clients better than ever before. Our IntelAgent rating platform can take your traditional agency and transform it into a digital powerhouse. Contact IntelAgent to learn more about our platform and how it can help your business.


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